The commercial viability of some U.S. banks could be put in jeopardy if they are forced to adhere to proposed new rules, the American Bankers’ Association has warned
Your customers are already asking ChatGPT, Claude, and other AI assistants where to open an account, how to move money, and which lender to trust. Here's the question: "Is your institution part of their conversation, or is a fintech or another brand answering for you?"