Brian Higgins is first vice-president–digital, payments & innovation for First Financial Bank, a $8.7 billion-assets community bank headquartered in Cincinnati serving Ohio, Indiana, and Kentucky. He is a frequent contributor to www.bankingexchange.com. Since joining First Financial Bank in September 2012 Higgins has leveraged 20 years of financial services experience to bring a fresh perspective on the challenges faced by community banks. Previously Higgins worked for Vantiv Payment Solutions and Fidelity Investments, serving in a variety of roles in business leadership (Operations, Product, and Marketing) and strategic planning. Contact him at [email protected]
Learn how simple, automated engagement strategies can dramatically increase adoption rates, boost collections, and create new value for institutions and their customers.
The webinar will cover:
Why digital outreach is essential for improving digital payments and payment performance.
How businesses have seen a 25% increase in digital payments through proactive engagement.
How automated reminders, pre-delinquency notices, and mobile magic links drive faster payments.
How digital outreach builds long-term loyalty by removing friction and adding convenience.
What you need to launch a successful digital outreach program and gain a competitive edge.
Don’t miss this opportunity to learn how your institution can move beyond passive bill presentment and build smarter, more impactful payment journeys.
